As a designer, I’m also a music enthusiast, a basketball lover, and a lifelong student of meditation —passions that inspire and fuel my creativity every day.

Some toughts about how I work

Change limits

In order to get better I had to change and redefine my limits and accept that. The main thing is: — fail is not a only and final destination — I learned to find why and change. I grew faster when I presumed this.

Be in a team

I love to be part in the team and to be surrounded by talented people. I had to learn to listen and talk effectively. And when we talk, I like the idea to speak directly - trying and figuring out the solution.

Faces challenge

I like to looking for the problem root and revert the scenario. It is important to me execute the understanding approach, empowering the team vision.

Be human

Mistakes happens, It because %@#% happens too. I constantly remember my self-accountability and ownership and focus on task when things are going outside of control. It could be opportunities to strength work relationships aswell.

My approach

Design Vision & Strategy
Situational Management
Radical Candor
Self Interest vs Complexity
Anti-fragility

Design Leadership

Opportunity Solution Tree
KPI's / Data analysis

Problem Framing
Research Plan & Execution
Soft/Deep Discovery
Quali & Quanti Data

Product Communication
Stakeholders Alignment
Design Strategy

Hipothesis
Concept Design & Ideation
Prototyping / Validation / Test

Problem Space

User Interface Design
Heuristics
Micro interactions
Usability Test
Mobile
Specs & Handoff
Q&A

Solution Space

Work experience

Netlex

Contract Life-cycle Management
September 2023 - Current
Hybrid

Head of Design
I’m fortunate to be the Head of Design of NetLex, a Contract Lifecycle Management platform that helps remarkable companies to transform the way they deal with contracts. Also is an platform that could democratizes the power of software. So organizations can easily build work management tools and software applications to fit their every need.

Genial Care

Health Care
October 2020 - September 2023
Hybrid

Head of Design
Design oriented on helping and understanding systemic difficulties individuals with disabilities and their families face across childhood. Care experience design for autists and their families, designing a solid quality care based on evidence-based, tracking family goals and evolution.

JusBrasil

LawTech
January 2020 - October 2020
Hybrid

Head of Design
Design oriented on connecting lawyers with individuals and building a law platform that democratize and provide access of all Jurisprudence Brazil real-time laws updating like Legislation, Articles, Clauses in a best SERP experience for managing and building contracts as fast as they can for their clients.

Loggi

Logistics
October 2015 - January 2020
On-Site

Head of Design
Designing the best logistics experience in Brazil, focused in B2C and B2B2C, helping all e-commerces players and businesses to scale their coverage country area with same-day delivery of package, increasing their sales and client engagament with a world class end-to-end logistic experience, reducing lifetime of packages and companies cost.

What I do in my free time?

I play guitar in arenas with Rock1000, the biggest band of the world